Packaging Trends
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Ramping Up Packaging

How Can you Brand the E-Commerce Shipped Packages in a Better Way?

7/16/2020

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There is no one who can deny that this is the time of online shopping. The lucky who are in online businesses. This is their time of shining and rising. You can see the example of Amazon and the founder of the company. Mr. Jeff Bezos is an example for the people who want to start an online company. Due to the rise in technology and internet activities, everything is turning into e-commerce. Thus, if you want to run a company and want to become rich quickly, then an e-commerce site is waiting for you.
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Due to an upswing in online shopping, buying, and selling, the packaging companies also faced a boom period. This is the best time ever for e-commerce, shipping, and boxing firms for enhancing their sales and boosting the profit. I must say, such companies can grow magically at this current time.

Well, online shopping is promoting comfort for customers. Now, people are not more into spending time on getting out of the house in the heat of summer, rain, snow, or the situation we are living in. Many buyers think that going out for shopping is a waste of time and energy. Why should we step out of our home when everything is available at the doorstep at the same price or a little higher. Therefore, this is the boom period for the packaging industry. Through the designs and styles, a box can retain and entertain the consumer.

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Thus, a packaging company should take advantage of this. Many people stop buying products online if the packaging is dull, colorless, made with ineffective material, or destroyed. Aesthetic, sustainable, and protective packages make their shopping experience wonderful and influence them to shop again.
The packaging should bring awareness, create stories, and happiness on the faces of customers. It should not be just a delivery device with some bore looks and deteriorate the condition.
The key to sustaining in the e-commerce business and packaging industry is the first impression of the box. You can impress or disappoint the customer. When a person buys something online, he inspects the product from all of its sides. He knows the material, color, size, looks, and all other specifications, but the surprising part is the packaging. They always look for an impressive and sustainable box. They love unboxing the parcel and many consumers make videos for the memories.

Therefore, it should be something unique and attractive. It can make them buy again. You can use packaging for the brand building as well.

For a successful packaging company, the printing techniques should be unique and artistic. A brand can stand out when it has something different from the competitor. And the allure designs in the printing can help them out. Fortunately, we are offering high-quality digital printing, ultra-customized designs, and hybrid solutions for the packaging.
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Through the printing, colors, and design of the packaging, the package can standout and gives an upgrade to the profit. It can make the appearance of the box attractive and elegant. When a package is versatile and dazzle, it makes the product inside exciting and a wanted brand. It is the time of online shopping and businesses. Thus, get the advantage of innovative printings and exquisite designs of the boxes.

Moreover, you can keep your package simple and elegant from the outside, but vibrant from the inside. You can choose a unique method of opening a box. Use ribbons or buttons for the unsealing the package. Moreover, to grab the attention of customers, use sustainable material for the packaging. Think for the eco-friendly elements and substances. Merely, enhance your e-commerce business and brand your product through

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Four Packaging Trends You Should Contemplate for 2020

7/16/2020

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For 2020 and onward, the trends in every industry will get changed. The same goes for the packaging world. As a packaging company or a business owner, you have to ponder a few key points for the upcoming years. Some predictions related to material and design for packing and material are popping up rapidly. The following are the new ideas you should consider for the packaging:
  • Recyclable or Reusable Material
All of us are well aware of the issues of plastic and air pollution. There is no single day we go through without reading an article, press release, or listening to news about that. Our nature and oceans are suffering because of the plastic and release of carbon footprints. However, every research has concluded that everyone should work together for the betterment of the environment. You cannot delete or ban the use of plastic permanently. Everyone like designers, processors, recycling equipment owners, Material Recovery Facilities (MRF), cities, states, government, schools, and citizens are agreeing with the above-mentioned statement. It needs unique ideas, innovative policies, and long debates on how to refine or upgrade recycling rates, improve the use of Post-Consumer Resins (PCR), and ongoing Recycling Infrastructure Challenges (RIC).
For example, many states are using the technique of awareness seminars. In many educational institutes, many programs have introduced regarding the effective use of plastic, banning the films, decrease of contamination, and the use of recyclable products and materials. This can reduce contamination and excess release of carbon footprints.

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  • The trend of E-Commerce Business
By the time, we are witnessing that the online business is surging. We cannot ignore the trend of e-commerce shopping. It brings boundless facilities and enormous options. Consumers find a new way of buying cozy and comfortable. They can buy anything they want or need through websites like Amazon, eBay, and Etsy. From households to machinery and equipment, name it and the item is at your door. Therefore, you cannot ignore the trend of e-commerce orders. And the hike in the business of packaging and designing.
Packaging companies and Amazon have modified the criteria for shipment and delivering the packages. They have set the policies for parcels shipped from the warehouse to the final destination. Amazon has executed a three-foot drop test for liquid products. It should be dropped on a hard surface without leaking. Moreover, the package for the liquid item should not burst. The examination consists of 4 drops that are: Flat on base, Flat on top, Flat on the longest side, and Flat on the shortest side. That is why you should spend your precious time on finding the best e-commerce packaging partner.
  • Adding PCR Materials
The trend of PCR materials is increasing. You have seen in many stores and shelves the grey or yellow packages. It has grey, yellow, black flecks, or gel colors and substances. Many packaging companies are improving the material of boxes and adding more PCR in them. It gives a unique and enhanced look to the final packaging. The gel in the resin makes it difficult for the producers to give it a matching color for the brands. However, color companies are overcoming this issue by deploying colorant technologies. They have adopted G-Series for the high-loaded colors and aesthetic looks of the PCR packaging.
  • Packaging Partners
Many business are looking for new packaging supply partners due to the current challenges. Our economy is going through a rough and tough path because of the ongoing situation around the globe. Companies are rethinking the strategies they are following and the tariff rates. Therefore, you should rethink the following points before signing for a new partner.
  • Qualities of the new partners
  • Their improved manufacturing process.
  • How are they maintain cultural innovation?
  • Their 5 years of experience with the customers.

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